A new trend of ‘mass mingling’ is making its way in where the Net generation will live simultaneously in real & virtual worlds and make both the worlds meaningful & engaging
One of the best status messages I have come across on Facebook says, “The only place where it is cool to talk to a wall.” This reflects the popular predictions that pundits have often made about the generation that loves to be online. They have always argued that the online habits will turn a whole generation into antisocial isolated zombies. And that the Google enabled world will make everyone ‘search’ for bite sized info as the appetite for discovering new things will go down tremendously.
Has it really happened?
Dan Tapscott in his book Grown Up Digital has debunked many of these popular predictions. He calls this multi tasking, living in multiple dimension generation as Net Generation. He goes on to explain that in order to understand what the future holds we need to understand the Net Generation. He debunks the theory about short attention spans and zero social skills. He terms the Net Generation as remarkably bright community, which has developed revolutionary new ways of thinking, interacting, working, and socializing.
Popular trend watchers have now started to speak about a new trend of ‘mass mingling’ where the Net generation will live simultaneously in real and virtual world and make both the worlds meaningful and engaging. So is technology making people alone and isolated or is technology enabling them to be connected and engaged?
Technology actually has moved to a new level. Version 2.0 of Net is not on PC but on the mobile. The very basis of the aloof argument has been turned on its head. So now your friends, connections, appointments, and possibly emotions always travel with you.
The basic insight of people wanting to be connected has not changed. It’s this need for connection that had driven 500 million people to be on Facebook, Twitter, My Space, Four Square, Google Wave, et al, and through the act of status updates, feeds, blogs, pictures and interests, they broadcast their desire to find new connections. They invariably find new connections and friends through common interests, hobbies, opinions and practices. It doesn’t stop in virtual space only. Look at your Facebook page and see how many event invites are there. By attending any such event people have proactively connected with a bunch of common interest friends in real world. So instead of making the net generation socially challenged, it made them socially active and eclectic.
One of the best status messages I have come across on Facebook says, “The only place where it is cool to talk to a wall.” This reflects the popular predictions that pundits have often made about the generation that loves to be online. They have always argued that the online habits will turn a whole generation into antisocial isolated zombies. And that the Google enabled world will make everyone ‘search’ for bite sized info as the appetite for discovering new things will go down tremendously.
Has it really happened?
Dan Tapscott in his book Grown Up Digital has debunked many of these popular predictions. He calls this multi tasking, living in multiple dimension generation as Net Generation. He goes on to explain that in order to understand what the future holds we need to understand the Net Generation. He debunks the theory about short attention spans and zero social skills. He terms the Net Generation as remarkably bright community, which has developed revolutionary new ways of thinking, interacting, working, and socializing.
Popular trend watchers have now started to speak about a new trend of ‘mass mingling’ where the Net generation will live simultaneously in real and virtual world and make both the worlds meaningful and engaging. So is technology making people alone and isolated or is technology enabling them to be connected and engaged?
Technology actually has moved to a new level. Version 2.0 of Net is not on PC but on the mobile. The very basis of the aloof argument has been turned on its head. So now your friends, connections, appointments, and possibly emotions always travel with you.
The basic insight of people wanting to be connected has not changed. It’s this need for connection that had driven 500 million people to be on Facebook, Twitter, My Space, Four Square, Google Wave, et al, and through the act of status updates, feeds, blogs, pictures and interests, they broadcast their desire to find new connections. They invariably find new connections and friends through common interests, hobbies, opinions and practices. It doesn’t stop in virtual space only. Look at your Facebook page and see how many event invites are there. By attending any such event people have proactively connected with a bunch of common interest friends in real world. So instead of making the net generation socially challenged, it made them socially active and eclectic.
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Source : IIPM Editorial, 2011.
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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