Gaming in India is fast becoming a religion. And there is more than a name in contention for the prospective ‘god’. Pawan Chabra presents an insight into Sony’s gaming division and the domestic industry...
What’s common between ‘Prototype’, ‘Lego Batman’, ‘Wii Fit’ & ‘Starcraft II’? Besides them being global gaming consoles that
were either launched or are to be launched this year, the point of commonality is that none of these high-resolution consoles belong to the Sony PlayStation category (what?!). But that doesn’t imply that Sony is at a loss for magic when it comes to gaming; it has two releases planned for 2008 – ‘Guns of the Patriots’ & ‘Resistance 2’.
And while the game is getting bloodier on global lands, the hunt in India too is getting spookier by the minute. Good news indeed for Indian gamers, and more so for those who want ‘traditionally customised’ games. So after the brief talk on recent launches, why have we suddenly moved to India? Is it just that we forsee a future of brilliance from a domestic gaming industry worth $161 million in revenues; or has some foreign spaceship landed on Indian shores? The answer – a bit of both!
Elaborating on the India-dream, Atindriya Bose, Country Manager, Sony Computer Entertainment claims, “The gaming industry is expected to reach a mind-boggling figure of $425 million by 2010 in India.” That represents a value-appreciation of 164.6% in just two years! The potential in the gaming industry has also attracted many to exploit opportunities on Indian lands.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
What’s common between ‘Prototype’, ‘Lego Batman’, ‘Wii Fit’ & ‘Starcraft II’? Besides them being global gaming consoles that
were either launched or are to be launched this year, the point of commonality is that none of these high-resolution consoles belong to the Sony PlayStation category (what?!). But that doesn’t imply that Sony is at a loss for magic when it comes to gaming; it has two releases planned for 2008 – ‘Guns of the Patriots’ & ‘Resistance 2’.And while the game is getting bloodier on global lands, the hunt in India too is getting spookier by the minute. Good news indeed for Indian gamers, and more so for those who want ‘traditionally customised’ games. So after the brief talk on recent launches, why have we suddenly moved to India? Is it just that we forsee a future of brilliance from a domestic gaming industry worth $161 million in revenues; or has some foreign spaceship landed on Indian shores? The answer – a bit of both!
Elaborating on the India-dream, Atindriya Bose, Country Manager, Sony Computer Entertainment claims, “The gaming industry is expected to reach a mind-boggling figure of $425 million by 2010 in India.” That represents a value-appreciation of 164.6% in just two years! The potential in the gaming industry has also attracted many to exploit opportunities on Indian lands.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
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