Thursday, July 10, 2008

Here’s to the art of processing knowledge

“Emerging areas like securities, industry research & animation, have huge potential in the KPO biz!”

Ashish Gupta, will forever be considered as the man, who coined the term Knowledge Process Outsourcing (KPO) in Indian IT Industry. The reason behind such christening was to distinguish Evalueserve’s offering from those of established BPO firms. Ashish, the Global COO of the company in an exclusive interview with 4Ps B&M reveals his take on the Indian KPO industry. Excerpts from the interview:

Which way do you see the Indian KPO industry headed, over the next 4-5 years?

The entire KPO sector worldwide would increase from a revenue base of $1.2 billion in 2003-04 to $17 billion in 2010-11. Further, within India, this sector would increase from a revenue base of $1.08 billion in 2003-04 to $12 billion in 2010-11, and employ approximately 250,000 professionals in 2010-11. Today, there are at least 282 ‘niche’ companies in India providing third-party KPO services.

So which are the fastest growing domains within KPOs?

It’s difficult to precisely say that which are the fastest growing domains as all of them in the past two years are growing phenomenally well. But there are certain areas which have seen highest growths and these will emerge as big business in the future. Like investment research, animation, human resource, research & development.

How is the company dealing with attrition in the sector?

Attrition exist in all professional services, so KPO is not an exception. In our case, a large part of attrition happens at the initial phase. In the senior level, most of our team members have been working with us for a long time. With freshers, attrition problem exists but when your senior team is strong enough, such problems does not matter.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist)

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